That Reading Feeling.
Web | Print | Video | Social Media
This multichannel Christmas campaign for Penguin Books Australia was created to highlight the best books to give as gifts, or to read yourself throughout the holiday season. Featuring photography of different people from all walks of life at their favourite reading place, it uses a simple tagline and strong branding to focus on the emotions, reactions and feelings we have when receiving a good book as a gift, or whilst reading it.
Custom website
Print adverts
Video
Social media tiles